Over the last few months we've been been working quietly in the background with a truly innovative client - Ava, makers of the world's first fertility monitoring bracelet. Unlike its rivals, Ava has successfully completed a year-long clinical trial - with a second one already underway. The science and technology behind Ava is the most advanced of its kind in the world. … [Read more...]
Azimo cashes in
Azimo wanted to shake up the banking sector's sky-high charges for international money transfers - and achieved wall coverage for the fintech start-up. Their world-first function that allowed users to send funds overseas using Facebook was a great idea, aimed at disrupting an industry dominated by legacy players including Western Union and Moneygram. The key message of being … [Read more...]
How the media came to love Bambuser
In the days before Meerkat and Periscope became global brands, Stockholm-based start-up Bambuser was one of the early pioneers of live streaming video. Besides the sheer fun of being able to broadcast live to friends and family, the app became a 'must have' media tool during the Arab Spring. With journalists desperate for updates from Mid East countries like Egypt and Syria, … [Read more...]
Toilet gaming tech start-up enjoys global coverage
Working with a truly bespoke product, the launch of the world's first urine controlled video game, inspired us to generate global media coverage. In developing our PR strategy, our top target was the BBC's highly regarded and globally broadcast tech show 'Click'. The resulting coverage saw the story go viral with broadcasters and journalists from all five continents … [Read more...]
